Breast Augmentation in 2023: A Leading Choice in Cosmetic Surgery Worldwide
- Breast Augmentation Is More Popular Than Ever
- The Top Regions Leading the World in Breast Augmentation
- Gender Distribution in Breast Augmentation A Predominantly Female Procedure
- Age Distribution in Breast Augmentation
- Turkey A Leading Medical Tourism Destination for Breast Augmentation and More
- PlaSurgery The World’s First Direct Aesthetic Surgery Platform
Breast Augmentation continues to hold a prominent position in the world of cosmetic surgery, remaining one of the most sought-after aesthetic procedures in 2023. According to the latest report by the International Society of Aesthetic Plastic Surgery (ISAPS), the demand for Breast Augmentation has solidified its status as a top choice for women globally, driven by desires for enhanced body confidence, improved aesthetics, and personal transformation. Whether through silicone, saline, or fat transfer techniques, this procedure remains a cornerstone for women seeking to achieve their ideal silhouette.
One of the key factors behind its enduring popularity is the advancement in breast implant technology and surgical techniques, offering patients safer, more natural-looking, and customizable options. Additionally, countries like the United States, Brazil, and Turkey have emerged as global hotspots for medical tourism, attracting thousands of international patients seeking high-quality and affordable Breast Augmentation procedures. This article will analyze the global statistics of Breast Augmentation in 2023 based on ISAPS data, highlighting key trends and insights.
Breast Augmentation in 2023: The 98.9% Female Choice & Top Global Destinations
Techniques: Silicone, saline, fat transfer.
Breast Augmentation Is More Popular Than Ever
In 2023, over 1.8 million Breast Augmentation procedures were performed worldwide, making it the second most popular cosmetic surgery of the year, just behind liposuction. More women than ever are turning to Breast Augmentation not only to enhance breast size but also to restore volume, correct asymmetry, or achieve a more proportionate figure. The rise of social media, celebrity influence, and body positivity movements—combined with medical tourism in countries like Turkey and the U.S.—has significantly boosted this demand.
Picture: 1.8+ Million Procedures: Breast Augmentation procedures worldwide in 2023.
Compared to previous years, the growth is notable. Breast Augmentation procedures increased by 5.4% from 2019, though they experienced a decline of 13.0% from 2022. This dip from 2022 to 2023 may reflect shifting trends, economic factors, or a preference for alternative procedures like fat transfer or non-surgical options. Nevertheless, the post-pandemic surge in cosmetic surgery continues, driven by advanced techniques, more accessible options, and a greater emphasis on personal aesthetics. With its consistent demand, Breast Augmentation remains a global movement in aesthetic surgery with enduring appeal.
The Top Regions Leading the World in Breast Augmentation
In 2023, the United States led the world in Breast Augmentation procedures, performing 73.0% of silicone and 25.8% of saline augmentations, reflecting its dominance in the field. Brazil followed as a major hub, with 95.8% of surgeons performing silicone augmentations and a significant share of fat transfer procedures, reinforcing its reputation as a plastic surgery powerhouse. Mexico ranked third, with 96.2% of surgeons performing silicone augmentations and 3.8% offering saline options, highlighting its growing role in medical tourism.
The Top Regions Leading the World in Breast Augmentation
USA: Led world in Breast Augmentation (2023).
● 73.0% silicone augmentations.
● 25.8% saline augmentations.
Turkey: Key destination for international patients.
● 85.3% silicone augmentations.
● 44.1% fat transfer procedures.
● Skilled surgeons and competitive pricing.
Brazil: Major hub for plastic surgery.
● 95.8% silicone augmentations.
● A significant share of fat transfer procedures.
Mexico: Growing role in medical tourism.
● 96.2% silicone augmentations.
● 3.8% saline augmentations.
Among other top regions, Turkey ranked prominently, with 85.3% of surgeons performing silicone augmentations and 44.1% offering fat transfer procedures, making up a substantial portion of global totals. Known for its skilled surgeons and competitive pricing, Turkey has become a key destination for international patients seeking high-quality Breast Augmentation. Other strong contenders included Spain, Syria, and Venezuela, each contributing significantly to the global demand for breast enhancement. These numbers underscore not only the popularity of Breast Augmentation but also how different regions have positioned themselves as leaders in aesthetic enhancement.
Gender Distribution in Breast Augmentation: A Predominantly Female Procedure
Breast Augmentation is overwhelmingly popular among women, who accounted for 98.9% of all procedures in 2023, totaling 1,868,360 surgeries. The procedure is rarely sought by men, with no significant representation in the male gender distribution data, reflecting its association with female body aesthetics and confidence. As societal attitudes toward women’s empowerment and body autonomy evolve, the demand for Breast Augmentation among women continues to grow, particularly as they seek tailored solutions to meet their aesthetic goals.
Age Distribution in Breast Augmentation:
A Younger Demographic Focus
The age distribution of Breast Augmentation patients in 2023 reveals a strong preference among younger women. Of the 1,892,777 procedures performed, 53.7% (1,016,421) were conducted on women aged 18–34, making this the most common age group. Another 37.0% (700,328) were performed on women aged 35–50, while only 7.4% (140,066) were for those aged 51–64, and a mere 0.9% (17,035) for those 65 or older. Notably, 1.0% (18,928) of procedures were performed on women 17 years old or younger, with only certain countries (e.g., the U.S. and Mexico) reporting such cases, reflecting ethical and regulatory considerations for younger patients.
Strong preference for Breast Augmentation among younger women.
● 53.7% of procedures on women aged 18-34.
● 37.0% of procedures are for women aged 35-50.
● 7.4% of women aged 51-64; 0.9% of women aged 65+.
● Under 18 Procedures 1.0% of young girls.
Turkey: A Leading Medical Tourism Destination for Breast Augmentation and More
Turkey has established itself as one of the top destinations for medical tourism, attracting thousands of international patients each year for Breast Augmentation. With its world-class surgeons, affordable prices, and state-of-the-art clinics, the country is a preferred choice for those seeking cosmetic procedures. The combination of high success rates, internationally accredited hospitals, and comprehensive medical packages makes Turkey an attractive option for patients looking for quality care at a fraction of the cost compared to Western countries.
Top Medical Tourism Destination for Breast Augmentation.
World-class surgeons.
Affordable prices.
State-of-the-art clinics.
Cost: Up to 70% less than U.S./Europe.
Expertise: Internationally trained surgeons with advanced techniques.
All-inclusive packages: Accommodation, transfers, post-op care.
Strategic location: Istanbul, Antalya (accessible hubs).
Several factors contribute to Turkey’s success in medical tourism for Breast Augmentation. First, the affordability—cosmetic procedures in Turkey can cost up to 70% less than in the U.S. or Europe. Second, the expertise of Turkish surgeons—many are internationally trained and specialize in advanced augmentation techniques, including silicone, saline, and fat transfer options. Third, all-inclusive packages—patients receive accommodation, transfers, and post-op care, ensuring a seamless experience. Finally, its strategic location—Istanbul and Antalya serve as accessible hubs for travelers from Europe, the Middle East, and beyond. These advantages solidify Turkey’s position as a top choice for medical tourists worldwide seeking Breast Augmentation.
PlaSurgery: The World’s First Direct Aesthetic Surgery Platform
PlaSurgery is revolutionizing the way patients book aesthetic procedures, including Breast Augmentation, by offering a one-of-a-kind platform that directly connects patients with Turkey’s top surgeons—without intermediaries or sales agents. Unlike other medical tourism websites that only list prices, PlaSurgery allows patients to receive instant, real consultations from multiple qualified doctors in Turkey within 24 hours. Through the platform, patients can chat and video call surgeons for free, ensuring they get expert advice before making any decisions.
What truly sets PlaSurgery apart is its all-inclusive booking system—patients can schedule their Breast Augmentation online, including hospital stays, hotel accommodations, VIP transfers, and translators. Plus, it offers an exclusive medical insurance policy covering potential complications, giving patients peace of mind. No other platform in the world provides this level of direct access, transparency, and security, making PlaSurgery the ultimate choice for those considering Breast Augmentation abroad.
